![]() ![]() Now, TikTok is rolling out to new brand partners for TikTok Shopping, including Square, Ecwid and PrestaShop, with Wix, SHOPLINE, OpenCart and BASE coming soon. ![]() ![]() and Canada, in a deal that allowed Shopify merchants with a TikTok For Business account to add a Shopping tab to their TikTok profiles and sync their product catalogs to the app to create mini-storefronts. Earlier this year, the video platform began piloting TikTok Shopping in the U.S., U.K. On the e-commerce front, TikTok expanded its set of shopping partners beyond pilot partner Shopify. At TikTok’s online event, TikTok World, the company announced a range of new initiatives, product updates and advertising formats in an effort to woo more marketers to its platform. ![]()
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